Goulet Pens Is Movin’ On Up!!

Yes, we’re moving!!

For those of you that have been following our story, you know that we started Goulet Pens back in 2009 on our dining table, with just the two of us. We never could have imagined that it would blossom into what it is now: a team of 41 amazing people in a 12,000sf space. We’ve moved and expanded our space several times over the last several years, expanding into 3 connected suites in our existing building. Early last year we started thinking ahead, about our current lease term coming to an end and whether we thought we would continue to grow or if we should stay and expand further in our building or just try to make it work.

These kinds of decisions are never easy. Being an online retailer you would think that physical location isn’t much of a consideration for us like a retailer with a storefront. And while that’s true to some degree, we still have a lot of space needs with a large team and a lot of inventory to store! A decision to renew a lease or move is a huge decision.

Ultimately, it boiled down to one thing: are we going to make a conscious effort to grow or not?

For any of you that have run or worked with a small business before, you know this is a gut-wrenching decision. There’s so much uncertainty, there’s so much fear and doubt about the future. What if we expand and the economy takes a turn? What if we overextend ourselves and can’t emotionally or mentally handle the growth? What if, what if, what if…? These are all battles we’ve had to fight in our own minds, as we know that past success is no guarantee of future success. We’ve read the statistics about the likelihood of start up businesses to fail…and while being 8 years in we’ve beat most of the odds, it’s always something on our mind. The thing is though, we don’t live our lives by fear. We are optimistic, realistic, and really, really hard working. We believe in what we’re doing, and we have a whole team that believes in the Goulet Pens mission: “To provide fountain pen enthusiasts with the most personal online shopping experience, through comprehensive education, exemplary service, and products we believe in.”

In order for us to continue to live out our mission, allow for future expansion into opportunities we see on the horizon, and better accommodate our team with a physical space that reflects the amazing culture that we’ve built here, we decided we would make the investment and move to a new location that’s close to double the size of what we have now. It’s about 10 minutes away from where we are now, and while it’s slightly further for the two of us to drive, it’s closer for just about all of our team. It’s going to be a larger, more functional, and much more intentionally designed space to accommodate the way our team operates and where we plan to expand in the future. We’ve also funded this whole project without debt, as that’s something we feel is important to us. That alone has been a challenge, and has kept us laser-focused.

All that said, this has been a huge, massive project requiring gobs of time, money, and energy. We started shopping for a commercial broker in January 2016, and we were looking at spaces throughout the spring and summer last year (while also working through our miscarriage). Once we found a place last summer, we then negotiated the lease and buildout terms over many months, hired a designer, shopped for construction crews, and have been overseeing a very sizable buildout. We’ve done all this unbeknownst to you, because there was so much in flux throughout the whole project, we weren’t sure how and when it would affect our ability to serve you as we normally do. We wanted to focus on still providing a great customer experience despite this moving project. We’re letting you know now because we are wrapping up the final stage of construction and we have official dates to share with you that will impact our normal availability.

So without further ado, here are the key dates and questions we can think to answer for you:

Our move will commence on Wed. August 9th and proceed through the weekend of August 13th. We will be fully operational in our new building starting on Monday, August 14th.

The Moving Schedule:

August 9 (Wed)

  • 12:00pm EDT through late afternoon – we will shut down our website and temporarily stop receiving orders so we can perform a physical inventory. 
  • Several hours later, our site will be back up and we will be able to receive your orders, but will not be able to ship them out until the following week.

August 10-11 (Thur/Fri)

  • We will be accepting orders through our site but not fulfilling them. We will be moving over all our inventory and furniture these days, setting up to be operational the following Monday.
  • We will look to have some coverage of email, LiveChat, phones, and social media during these days, just please be patient and flexible with us as we will have less coverage than normal during these days.


Will you still accept order placement, cancellations, changes during your move?

Yes, we will do our best to accommodate your needs as we normally would during the move. The only service that will be affected is our fulfillment operation because our inventory will be in transit during this time.

Will you have a physical storefront where I can try pens?

No. It’s in our mission statement that we serve the online fountain pen community, and our new space is designed to better accommodate this purpose. While we understand it would be really cool to have this as a customer, that’s a different business model than what we’ve established and we are not looking to move in this direction. Our building is located in a commercial office park that’s not zoned for physical retail, and our landlord prohibits establishing a storefront in our lease agreement.

Will you allow visitors in your new space?

Being in a new space, it’s going to take us a while to figure out how things work. Our whole team is going to be disrupted and need to figure out how to find a new (hopefully better) normal. Having visitors stream through our space is going to make it very difficult for us to get our bearings, so we are not encouraging any walk-in visitors for the immediate future.

Will you still allow local pickups of orders placed online?

This is something we’ve offered for several years in our current space, but we will no longer be able to accommodate this service for the foreseeable future, for the reasons mentioned above.

Where do I send my returns and exchanges so they don’t get forgotten about in your transition?

If you have any questions about returns, please email us. All USPS letters and packages will be auto-forwarded to our new address starting August 10. 

Will you offer FedEx Overnight and 2-Day shipping options during your move?

No, we will be able to accept orders but not fulfill them during our move. We will disable all expedited options and put disclaimers on our site starting August 8th through August 14th.

Thank you so much for the years of support that have allowed us to continue to serve you in bigger and better ways. We’re very excited about this transition and we’re so grateful for the opportunity to be able to be a part of this incredible fountain pen community. This whole experience has been new, eye-opening, and exciting (okay, sometimes terrifying), and it wouldn’t be possible without you. Thank you!!!

Please feel free to ask any questions you have in the comments below.

Write On,
Brian and Rachel Goulet

2017-10-06T18:59:11+00:00 July 21st, 2017|A Goulet Life|79 Comments
  • Lucas

    Excellent news!

  • Marcelo_L

    So what you’re saying is “MOVING SALE!!!!!!!!!” ? eh? right? eh? 😉

    • Lydia At Goulet Pens

      We have a few special deals going on as a matter of fact! Check out our site to see what they are 🙂

  • Congrats on the big move and the growing business! Looking forward to seeing pix of the new space, too. 😀

  • John C. Musser

    I have dibs on any lost “Starry Night” pens you find under shelves and racks and stuff when you move!! Congrats on your success, you guys … yaaaaaaaaay!

  • Richard Swart

    An exciting business decision! I thought the photo of you two with the 41 employees and the ‘dining room table’ reminiscence told the ‘why’! Full ahead with your great success story.

  • Donna True

    Good luck in ALL your business endeavors… Hope that the move will go smoothly.
    I will follow you anywhere!

    • Lydia At Goulet Pens

      Thank you, Donna!

  • Karl

    Holy mackerel, I never realized a move was such a major operation! Thank you for the detailed account! The planning alone is astounding. I am very impressed with the efforts of you and the staff, especially being able to have things run so smoothly while you are prepping for the move. You have a good team and a good plan!

    • Lydia At Goulet Pens

      Thanks, Karl! I am glad to hear the impending move hasn’t caused a noticeable change in everyone’s interactions with us. 🙂 We hope this move we make it even easier to maintain and exceed that level of service to keep the fountain pen love flowing!

  • Audrey Paquin

    I’m very sorry for your loss and wish you the best of luck with your new space.

  • shchph

    Fish don’t fry in the kitchen.
    Beans don’t burn on the grill.
    Takes a whole lotta tryin’,
    to get Goulet Pens up that hill.

    • Kathy

      Now you’re up in the big leagues!!!

  • Smithman

    You folks are always amazing. You have been so open about what the past year has been like for you. Now to learn you had all this planning and decision-making going on at the same time. Keeping to the core values of your mission as given you true focus and the ability to handle so much. Enjoy your new space and the ability to create an ever-growing success.

  • This is exciting news! As a long time follower of your business I wanted to say what a pleasure it is to see people that are passionate and determined succeed with compassion and insight. As a marketer, I can’t say enough good things about how you have remained so focused on your customer and used the online experience to deliver all our wants and needs. Goulet is really leading the pack. Well done and congratulations!

    • Lydia At Goulet Pens

      Thanks, Heather! That kind of support and encouragement is so amazing for us to hear.

  • Katherine Stewart

    Wow! This is awesome! Congratulations on the new space. Thank you for the comprehensive timeline, and now I’m going to check out the sales!

  • lyntoni

    O…M…G! From someone who has been acquainted with you since the early days…Brian making pens and selling them…I was totally blindsided by this! You guys are amazing. I have an inkling of the stress that a move like this must put you all under…but it is just an inkling. I have had to move my frame shop a couple of times and it ain’t easy! I am so excited for this new expansion and wish you ALL the best…ok maybe I should say I wish ALL of you ALL the best…makes more sense! I am looking to many more years of Goulet Pens!

  • Daariath

    Congratulations on the big move! I’m not (yet?) a customer, but your videos have helped me immensely along my FP journey.

  • Jackie O’Sullivan

    The thought, care, attention, and commitment to doing this move debt-free only increases my already profound respect for you! Congratulations to all of you. I only wish I was there to help 😉

  • Tom Johnson

    I am thrilled that you have worked this out, and without going into debt! So happy for everyone, and it looks like you have orchestrated so many of the details well before the move. I was laid off after 12 years with a small company after it shut down largely because of its debt. Their building had been mortgaged a few years before to avoid laying off employees, but the debt continued to be a drain.

    Congratulations, I’m looking forward to seeing photos (or videos) of the new facility someday. Meanwhile, I have to go check out the items on sale!!

    (I thought about saying that this is a “very moving announcement” but I won’t) 😀

  • KimTh

    Relatively new to the Goulet Pen community, and this just reinforces how much I have enjoyed and loved the experience thus far!! Congrats and I agree with Jackie … the way you approach this just increases the respect for you, your team and your company!

  • Karen Belford

    Congratulations on the growth you’ve enjoyed, the new location and opportunities for future growth! Your attention to detail shows in everything you do. Have a successful move!

  • Linda Kelly

    Congratulations on your move! Awesome that you’re keeping us up to date on what to expect!

  • Mark Bruskin

    Congratulations on your continued growth and success… (and super amazing that you are debt free… that’s a big nod to how well you run the business). My best wishes to the entire Goulet “family”… because it’s obvious you are more than just a team. 🙂

  • Joan Stirlen

    Skippy Dang Fantastic GPC! Awesome news for an Awesome TEAM! Godspeed on the move and smooth transition! We’ll grow with you!!!!

  • Mary H.

    Congratulations and best wishes for a successful move. Thanks for the peek behind the scenes.

  • Alyx Walker

    The stress and anxiety is palpable from this post, but were so grateful for all you’ve done and continue to do, Brian, Rachel, and the whole “Write on” team. Thank you so much for all you do for all of us!

    I am so sorry for your loss, Brian and Rachel. I cannot even imagine. You guys’ strength is inspiring.

  • Jenn H.

    Congratulations!! So excited for you guys! Thank you for always being upfront and honest with your customers. I know I appreciate it, and I’m positive that many others do as well. Sending best wishes and prayers for a smooth and easy transition. 🙂

  • Sue Anderson

    Congratulations! I hope the move goes smoothly, and your business prospers.

  • Carol F Metzger

    I have enjoyed watching your business and your family grow. Your are more like friends than vendors to me. Mazel Tov.

  • Heidi Fenn

    That is WoNDeRFuL news, how EXCiTiNG!!! ♥ Will be praying for y’all to have a smooth transition in your move, and many blessings for you in this exciting next step!!!

  • Lesley Schultz

    New space is always fun and exciting. I understand about moving inventory being a time-consuming and exhausting process. When we moved school buildings a few years ago it was a massive undertaking first to storage while they finished the school (but had to demolish the old one) then finally into our new space. I am glad I put in my back to school order yesterday, as I wanted it to come before I left to visit family.

  • Jim Ryan

    While I am new to your company, as a writer, and thereby a pen addict, I hope for the very best for you all. You have a solid new customer in me and I will be with you. Good luck, God’s speed.

  • Thudthwacker

    Congratulations, you guys! Seems like you did some sound planning, and given your general attention to detail and overall competence, I expect you’ll have a smooth transition.

  • Robert Dašek

    That’s so exciting! Best of success with the move and with the expansion plans for the future. We’ll all do our best to support it 😄!

  • I_Sell_Books

    Wow, congratulations!

    Honestly, though, it couldn’t happen to a better company. Looking forward to ordering more from you in the future!

  • I_Sell_Books


    Couldn’t happen to a better company. I look forward to ordering EVEN MOAR from you in the future.

  • Kimy

    So happy! Can’t wait to see pics of the new digs!

  • Pdbissett

    Its great to watch you grow — God bless all the details as the company relocates.

  • EdieB

    Congratulations – Great News – Best wishes for a smooth and easy move.

  • Paul Watson

    Awesome! Congratulations everyone! Moving a warehouse like this is a huge pain, but totally worth it!

  • Hans Packer

    I am so glad your company is doing well and continues to grow. I love all of the content you produce, and I also love when I can buy something from you. Congratulations to your entire team!

  • Jennifer Essad

    what an adventure, it’s been fun being able to see you all work together to grow the business.

  • Pamela Keown


  • Bonnie Cameron

    You should close for TWO weeks: one for the move, and one for a holiday. We’ll wait. 🙂

  • L_Saba

    Congratulations! So exciting, and well-deserved. You folks know how to deliver quality product and service.

  • Uniotter

    Congratulations and good luck, Goulet Team! Wow, I guess I haven’t seen the team recently, as I had no idea there were now 41 members. You’ve sure come a long way, and the future is bright. Wishing you the best and looking forward to hearing all about the new digs. 🙂

  • Patty

    Congratulations! Goulet Pens is one of my favorite companies. I’m glad to know you plan to keep growing! I’m trying to do my part to help you out with that! 🙂

  • Diane Karas

    I’m so happy for team Goulet. I’ll be with y’all every step of the way. Congratulations!

  • Rhea Cicale

    I remember tuning into your live broadcasts from the dining room and guest room. It was the highlight of my Wednesday nights! You’ve come a long way since then and I’m so very happy for you. I wish I lived near you and could be part of such a wonderful team! Congratulations on your continued and sustained success Brian & Rachel!

  • Leslie Laing

    Best wishes for a smoth move and thank you for all your thoughtfulness in this move and in your business!

  • Denise

    Congratulations to Team Goulet! May you be blessed with a smooth transition to the new site. It has been fun being a part of the “Goulet Nation” and watching you continue to grow!

  • mim4art

    This is so exciting. Congratulations. May your success continue.

  • Larry U.

    So are you and Rachel going to make it to the DC Fountain Pen Supershow next month or are you going to be wrapped up with the move? I hope you can make…it’s always been a highlight to see both of you there!

    • We will be there for sure! Definitely Friday and Saturday, still firming up Sunday plans. No booth, like normal – just walking and talking! 🙂

      • Larry U.

        Awesome! I’ll be looking for you guys on Saturday. Glad to see you’re keeping the tradition alive.

  • David L.

    This sounds exciting!! We moved about a year ago. Just from house to house is bad enough, but a company! Best of luck to you!

  • Lisa Millraney

    This is awesome! Congrats to you all! 🙂

  • Congratulations! I’m excited about being a part of your future success by buying even *more* pens, ink and paper from you guys. 🙂

  • Jaceti

    You guys are awesome!!

  • I was once, in another lifetime long ago, a corporate architect and have worked with these moves. I am blown away by the ambition to be down for only a day, and fulfilling orders within three. I am thrilled for you and know that this artist sends everyone to your site for everything pen-n-inkish, and tells them the reasons to shop with you is service and to support the amazing education you give us all. https://uploads.disquscdn.com/images/63bbb7d15e432b6a88da6602b1479948e9e4c9485ba30289cea921901b2323c9.jpg

  • Sylvia Tabor

    Congrats on the move!!! You guys are awesome!! Why??? Because you offer the finest online shopping and support! Your videos are sooo educational, you blog is filled with great photos and information, and Team Goulet is amazing!!! I love when good things happen to good people!!! Blessings!!!

  • jane pilecki

    I wish you an d your team a safe and fun move. I remember Rachel and Brian mentioning the plans to move on a Periscope last year. I have been wondering when it would happen. You all have worked so hard to make this a successful business while treating your team with dignity and respect. That is one of the reasons I consistently shop at your site. You are good people, and you do right by your team and customers. That is so very important to me. You are my go to pen store. So congratulations on the upcoming move and thanks for being such great merchants and humanitarians. I’ll keep spending my money at your store!!!

  • John Bielich

    This is fantastic! Wish you the best in the move.

  • K Bragg

    Congrats! So excited y’all have been able to do this. Your hard work in every aspect of the business is both inspiring and appreciated.

  • Karl Weaver

    Good for you! Proud of your company and team! I’ve been a fan and customer for awhile now and will be until the end.

  • Chet Herbert

    No local pickup? I will miss that option!

  • Nancy Evans


  • William Davis

    Congrats on the expansion ! In addition of all the great pen related perks of what makes Goulet awesome, you guys are a defining model of the 21st century small business ecommerce and effective use of social media marketing.

  • Congratulations – exciting stuff. The fact that a company that’s major business is Fountain Pens and Ink is expanding is utterly brilliant to hear and something a lot of people might be surprised about – but you all deserve the very best success due to your fantastic service and also, a lot of your customers are as much fans also! I wish the best for you all in the move – I know this can be scary sometimes, but I’m sure you will have is organised in such a way that it will go smoothly. Well done again!

  • Robin Shakoor

    Congratulations!!! I love you all!!! I will miss the local pickup. Will you consider having something like “Goulet Days” where you do meet and greets with customers in a location suitable to do so? That would be wonderful. You could have workshops and all kinds of fun things. Just a thought. You guys…and girls rock!

    • rasu

      I second this suggestion!

  • Debbie

    Congratulations!! 🙂

  • ec

    Congrats on your upcoming move! Best wishes for a smooth transition, and God bless.
    I placed an order earlier today; guess the next one will be from your new digs!

  • Starchix

    All best wishes for your upcoming move. If any company can make it happen as quickly as you have planned, Goulet Pens can do it! I remember when we moved our small, independent bike store to a new, larger location, we actually had customers offer to help. About 50 of them rode sales floor bikes from old to new shop, making multiple trips. Fortunately the move was only about 10 blocks, and it was done on a quiet Sunday morning. We also have a photo of our small station wagon, buried under probably 100 pairs of nordic skis bungeed to the roof rack. Unlike you guys, we didn’t have a plan, and it was chaos (but fun) for a couple of days. Knowing you, I’m sure you will handle the move with aplomb and efficiency. I look forward to Tales of the Move after you are all settled into your new, enlarged digs. Good luck!

  • Robert Morrison

    Congratulations on your latest endeavor! Looking forward to shopping with the “improved” Goulet Pens. It has always been great dealing with your company. I am not sure how you could make it any better because for me it has always been perfect. Best wishes for your continued success!

  • Roger Wujek

    I too am a small business owner having established a medical practice 38 years ago with a partner and me. That practice has grown to 17 providers and a staff of 80. I’m so happy for you all and wish nothing but the best for you, your family and your company. I continue to be a customer because I know how much work and sweat you put into this endeavor. This is what it’s all about in this great country of ours–opportunity. I look forward to following your company’s growth and will of course, continue to be a loyal customer of yours. I must have given your URL to 100’s of closet fountain pen aficionados and will continue.

  • MarlaBee

    YAY!!!! Amazing and admirable, Goulets! I do know how long the whole process takes. You’re close to the tenderloin of the whole move!! Much energy, light, and gratitude to you. Those babies of yours are watching, thinking and learning a lot from what you’ve been and will DO! Congratulations and God Bless!

    – A lifelong Goulet customer and advocate here!